Instructors Guide (Step 1) – Planning Your Course

In this section, we’ll cover the three steps for planning your course: choosing an engaging course topic, crafting a fun course project for your students, and drafting your video lesson outline so that you’re ready to record your course.

  • Choose Your Topic

You can teach any topic you’re passionate about. Courses encompass a wide range of categories, and students are always eager to learn from new instructors who bring a unique style and perspective - that’s you! To ensure students are excited to watch and participate in your course, it’s important to choose a specific, project-based topic that you’re confident sharing.

  • Get Specific

It's best to keep your course focused on a specific subject that you know well and are confident sharing. Don’t try to cover too much. A lightweight course that walks through a quick project you're comfortable with will resonate more with students.

Learn how a strong creative foundation and workable video ideas can help your training. Creative Strategy for Video Training

Filming a course is quick and easy when you prepare ahead of time by drafting a course outline. Outlining your course is one of the best ways to ensure your lessons are well-organized and engaging.  

Use our course outline template to map out your lessons. The most popular courses include 20-60 minutes of total video content, broken down into a series of short 2-5 minute videos. 

While constructing your outline, you'll need to think about the format you’ll use for each lesson. Here are some formats to consider (many instructors use a combination):

  • Slide presentation
  • Screencast workflow
  • Talking head
  • Physical demonstration

Next, sketch out your main talking points for each video lesson. Some instructors prefer to write out a full script for each video, while others are comfortable with detailed bullet points. Whichever method you choose, follow these best practices to ensure your video lessons are organized and engaging: 

  • Set the right expectations. In the first video of your course, start with a quick 30-60 second overview of what your course will cover so that students know what to expect. Establish credibility by giving students a taste of your style and what they will learn to do or create in the course. Share visual examples of your work or stories from your experience.

Quick 30-60 Second Overview Example:

Welcome to this course on Meetings. My name is David Martin, and over the years I have been to a lot of meetings. Mostly badly run, and they do seem to be one of the most disliked and criticized things that happen in organizations. So we've got to do something about meetings. Some people spend most of their days in them, and often the key decisions in companies are made in meetings, so it's important to get them right. I've got a whole lot of ideas for you on how to run a meeting, including the fact that there are four different types of meeting that all need to be run in particular different ways.

Also what you can do about people turning up late and how to easily get the action sent out to everyone straight after the meeting. Then since we mostly attend meetings rather than lead them, I've got a whole section for you on things you can do when you're attending bad meetings. You really can make a difference to meetings that have no agenda, when people go off track, and where you don't get your message heard. And finally, I have some thoughts on the future of meetings: Remote meetings, video conferencing, how to get everyone to participate fully, and how to get the best out of the technology with all its opportunities and limitations.

So let's get started.

Once you’ve drafted your outline, feel free to email it to our Support team at, or share it with our Help Community to get helpful feedback before you launch into filming.

Now get started with Step 2, Producing Your Course.

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